We use technology to drive efficient podcast advertising for brands.
Single Source is a tech-driven podcast advertising company focused on efficiency and transparency. We serve clients across a wide range of industries, including consumer and enterprise SaaS, fintech, CPG, eCommerce, and more.
We connect brands with the right audiences through podcast advertising, influencer partnerships, and data-driven digital campaigns to deliver engaged listeners and maximum impact.
Services
YouTube & Google Ads
Connect your brand with influential YouTube creators and reach new audiences through data-driven advertising campaigns.
✔️ Proprietary YouTube attribution built within Google Ads to measure purchases beyond standard promo-code tracking.
✔️ 4.5× more purchases recorded by our in-house attribution software compared with standard promo codes.
✔️ 30%+ of podcast consumption happens on YouTube, opening new opportunities for brands to reach engaged audiences.
✔️ Proprietary Video Aircheck Platform Our custom aircheck software ensures accurate ad grading and compliance, with no extra cost.
✔️ In-house data analytics We leverage in-house data analytics software to track and boost ad performance to ensure maximum campaign impact
Podcasts & Influencers
Connect your brand with trusted voices and engaged audiences through strategic partnerships with podcast hosts and influencers.
✔️ Reach audiences across platforms through podcast host endorsements, influencer content, and cross-platform campaigns.
✔️ Build brand trust through recommendations from podcast hosts and influencers with loyal, engaged audiences.
✔️ Extend campaign reach by combining podcast ads and influencer partnerships across audio and social.
✔️ Proprietary Audio Aircheck Platform Our custom aircheck software ensures accurate ad grading and compliance, with no extra cost.
✔️ In-house data analytics We leverage in-house data analytics software to track and boost ad performance to ensure maximum campaign impact.
High-Return Campaigns, Unmatched Value.
Modernized Ad Buying
We streamline podcast ad-buying with real-time data, improving efficiency for media buyers and brands.
Simplified Invoicing
Our system simplifies podcast ad invoicing, easing reconciliation and ensuring accurate payments for your accounts payable team.
Lowest CPMs
We optimize your ad spend and secure premium podcast placements at consistently low CPMs, driving more value for your budget.
Transparent & Fair Pricing
We pride ourselves on full cost transparency with no hidden fees, offering the most competitive rates for exceptional value.
10,000+
Ads Purchased
$100M+
Ad Dollars Deployed
12 years
Podcast/Youtube Advertising
Ilyas Frenkel
Founder & CEO
“We’re excited to help brands navigate the world of podcasting and YouTube with innovative technology solutions that save media teams 100s of hours and $100,000s each year.”
Industry Leaders for over 10 Years
DURING THE EARLY DAYS OF PODCAST ADVERTISING, our founder, Ilyas was instrumental in building and expanding Squarespace's podcast marketing efforts. While he was working at Squarespace, the company's investment in podcast advertising grew tenfold, making Squarespace one of the largest podcast ad buyers. Ilyas also wrote the industry's go-to guide on scaling podcast advertising campaigns. He has successfully led campaigns for brands across various industries, including technology, SaaS, fintech, eCommerce, CPG, and CBD.